After heavy changes to Google’s search algorithm last year that affected search engine optimization at large, we should be expecting more alterations in SEO Google strategies in 2012. Last year alone, many sites have already seen interruptions in their traffic. That having been said, more firms will have to keep up as site traffic building will pose new hurdles.
Aside from being a micro-blogging site, Twitter has proven itself to be an effective Web marketing tool. However , some enterprises commit mistakes by utilizing this micro-blogging site as a plain promotional gizmo. For your Twitter promotional efforts to pay off, you have to be smart in building your fan base.